Series A Fundraising
Forbes Top Startup
Startup Grind Runner-Up
Collision Beta Track
There is not an easy, efficient way to buy & sell intellectual capital and expert knowledge.
Marketing Home Page
I wanted to create a professional brand that felt authentic and steered away from the tropes of corporate B2B marketing.
What we designed was a polished brand that drew inspiration from authority media like WSJ or NYT and seamlessly interwove concepts of creativity, exploration, and the artists journey.
Marketing & Growth Strategy
- Establish Credibility:
Build a polished brand that would attract top experts.
- Seed Expert Community:
Partner with organizations & media with pre-existing user bases.
- Grow User Community:
Leverage and cross-market expert communities and partner organization networks. Build viral loops through product gates, content, and exclusive experiences. Work towards owning organic google search through lattice concentrations.
- Build habit triggers:
Leverage subscriptions to create repeat purchasing and upsell behaviors.
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Join @forbesunder30 recipient and @morningbrew CEO and Co-Founder @alexlieb as he dishes on how the newsletter recently hit 1 million subscribers, @briankelly, founder and CEO of @thepointsguy and how he built his empire on travel rewards, Claudia Oshry, Founder of @girlwithnojob - the web sensation known for her comedic memes and daily life stories with over 3M+ followers on Instagram, and Christa Carone, President of Group Nine Media which includes publications such as; @thrillist, The Dodo, and Seeker. In this panel session brought to #sxsw2019 by CommonGenius, attendees will hear firsthand how a select group of disrupters in media cut through the clutter and thrive while others struggle to survive. The all-star lineup of media and content innovators will take to the stage to share their explosive growth, popularity, and the future of disruptive media! #ImAGenius